Monday, 27 January 2014

Corporate Social Responsibilities


Corporate Social Responsibilities:

                                 As the name suggest, it is the corporate house’s responsibilities towards the society to perform their Social responsibilities. As the company or corporate firm get success and profit from the society in which they are serving so the company need to work for some social good beyond the interest of the firm or corporate. The activities like the protecting Environment, Boy child and Girl child equality, spreading awareness about disease can be there as a part of social responsibilities. It can aim for long term profits.The advertisement of Docomo  - Saving Water, gives social message as performing social responsibilities. The same way company maintaining Gardens, Helping the old age homes, orphan age is the task of performing for social responsibilities.

                 In return, they are not getting anything but the relation between society and the corporate are established strongly and it help for the betterment of financial performances . The advertisement of The west jet airline was discussed in the Class. that how during the Christmas time, they gave surprise gift to all the passengers and provide them what they desired to get from the Santa at the air port and when they reached the the destination, they got their surprise gift. That is the Social Responsibilities of the corporate. 

No comments:

Post a Comment